Accenture leaps to buy CRM vendor CAS

Accenture obtained a German CRM software vendor to append to the growth list of vertical market applications sold by its software. This acquisition focused on the consumer products market. With approximately 40 offerings, Accenture Software keep on expanding, maintaining and sustaining industry-specific applications. To store its division and its brand name, it purchased its new Computer Anwendungs-und Systemberatung (CAS).

Even the head of the firm’s consumer goods and services practice in Europe and Latin America, Fabio Vacirca, said that the purchase of CAS will enlarge Accenture’s ability to provide services to consumers having served with goods that achieve high performance in one of the most competitive areas in their industry or simply winning the ‘store shelf’.

CAS provides work for 234 software developers and consultants and has more than 200 software deployments in 30 countries. It has its principal office in Kaiserslautern, Germany but it also has offices in the UK, US and Australia.

The software, according to Stefan Joneck, CAS’ founder and chief executive, is combined with Accenture’s global consulting; technology and outsourcing services would make the offerings “even more relevant” to consumer product companies.


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